Privacy Policy
Effective Date: March 17, 2026 | Last Updated: March 17, 2026
Proven Guide ("we," "us," "our," or the "Company") operates the website provenguide.com (the "Site"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site. Please read this Privacy Policy carefully. By accessing or using the Site, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not access the Site.
We reserve the right to make changes to this Privacy Policy at any time and for any reason. We will alert you about any changes by updating the "Last Updated" date of this Privacy Policy. You are encouraged to periodically review this Privacy Policy to stay informed of updates. You will be deemed to have been made aware of, will be subject to, and will be deemed to have accepted the changes in any revised Privacy Policy by your continued use of the Site after the date such revised Privacy Policy is posted.
Information We Collect
We collect information about you in several ways when you use our Site.
Information Automatically Collected
When you access our Site, we automatically collect certain information about your device and your visit, including:
- Your IP address (which may be anonymized or truncated depending on your jurisdiction)
- Browser type and version
- Operating system
- Referring website or URL
- Pages viewed on our Site and the time spent on those pages
- Date and time of your visit
- Clickstream data and navigation paths
- Device identifiers and screen resolution
- Geographic location (city/region level, derived from IP address)
- Language preferences
This information is collected through cookies, web beacons, tracking pixels, server logs, and similar technologies as described in the "Cookies and Tracking Technologies" section below.
Information You Provide Voluntarily
We may collect personal information that you voluntarily provide to us when you:
- Subscribe to our email newsletter
- Submit a contact form or inquiry
- Leave a comment on an article
- Participate in a survey or promotion
- Create an account on the Site
This information may include your name, email address, and any other information you choose to provide.
Information from Third Parties
We may receive information about you from third parties, including analytics providers, advertising networks, and affiliate partners. This information is used to supplement our records and improve the relevance of content and advertising displayed to you.
How We Use Your Information
We use the information we collect for the following purposes:
- To operate, maintain, and improve the Site and our content
- To personalize your experience on the Site
- To send you email newsletters and marketing communications (with your consent)
- To respond to your inquiries, comments, and requests
- To analyze usage trends and compile aggregate statistics about Site traffic
- To detect, prevent, and address technical issues and security threats
- To comply with legal obligations and enforce our Terms of Use
- To serve relevant advertisements and measure advertising effectiveness
- To track affiliate link clicks and attribute commissions to the appropriate affiliate partners
- To conduct A/B testing to improve content presentation and user experience
- To facilitate retargeting campaigns through tracking pixels
Cookies and Tracking Technologies
We use cookies and similar tracking technologies to collect and store information about your interactions with our Site. This section explains the types of cookies we use and their purposes.
What Are Cookies
Cookies are small text files placed on your device by a website. They are widely used to make websites work efficiently and to provide reporting information to site operators.
Types of Cookies We Use
Essential Cookies
These cookies are strictly necessary for the Site to function. They enable core functionality such as page navigation, access to secure areas, and remembering your cookie consent preferences. You cannot opt out of essential cookies because the Site cannot function properly without them.
Examples: session identifiers, cookie consent preferences, security tokens, load balancing cookies.
Functional Cookies
These cookies enable enhanced functionality and personalization, such as remembering your preferences, display settings, and A/B test group assignments. If you do not allow these cookies, some features of the Site may not function as intended.
Examples: A/B testing cookies, language preferences, theme preferences, recently viewed content.
Analytics Cookies
These cookies allow us to count visits and traffic sources so we can measure and improve Site performance. They help us understand which pages are the most and least popular and how visitors navigate the Site. All information these cookies collect is aggregated and therefore anonymous.
We use the following analytics services:
- Google Analytics 4 (GA4) — provided by Google LLC. Google Analytics uses cookies to help us analyze how visitors use the Site. The information generated by the cookie about your use of the Site is transmitted to and stored by Google on servers in the United States. Google may use this data to contextualize and personalize ads in its own advertising network. You can opt out of Google Analytics by installing the Google Analytics Opt-Out Browser Add-on. Google's privacy policy is available at https://policies.google.com/privacy.
- Server-side analytics — We collect first-party analytics data through our own servers, including page views, session duration, and navigation paths. This data is stored on our hosting infrastructure.
Advertising and Retargeting Cookies
These cookies are used to deliver advertisements that are relevant to you and your interests. They are also used to limit the number of times you see an advertisement and to measure the effectiveness of advertising campaigns. These cookies are usually placed by advertising networks with our permission.
We may use retargeting pixels (including 1x1 transparent pixel images) to track your visit to our Site and serve relevant advertisements on third-party platforms. These pixels may be placed by:
- Google Ads / Google Marketing Platform
- Facebook/Meta Pixel
- Other advertising and retargeting platforms we may use in the future
You may opt out of interest-based advertising through the Network Advertising Initiative (NAI) opt-out page at http://optout.networkadvertising.org or the Digital Advertising Alliance (DAA) opt-out page at http://optout.aboutads.info.
Cookie Duration
Session cookies are deleted when you close your browser. Persistent cookies remain on your device for a set period or until you delete them. Our persistent cookies may remain for up to 13 months, depending on the cookie.
How to Manage Cookies
Most web browsers allow you to control cookies through their settings. You can set your browser to refuse all cookies, accept only certain cookies, or delete cookies that have already been set. Please note that disabling cookies may affect the functionality of the Site.
Browser-specific instructions:
- Chrome: Settings > Privacy and Security > Cookies and other site data
- Firefox: Settings > Privacy & Security > Cookies and Site Data
- Safari: Preferences > Privacy
- Edge: Settings > Cookies and site permissions
Third-Party Services and Affiliate Networks
We participate in affiliate marketing programs, which means we may earn commissions when you click on affiliate links on our Site and subsequently make a purchase or complete a qualifying action on a third-party website. When you click an affiliate link, you are redirected through the affiliate network's tracking system before arriving at the merchant's website. During this process, the affiliate network may set cookies on your device to track the referral.
We work with the following affiliate networks and programs (this list is not exhaustive and may change over time):
- Amazon Associates (Amazon.com, Inc.)
- CJ Affiliate / Commission Junction (Publicis Groupe)
- Awin (including the former ShareASale network)
- Impact (impact.com)
- PartnerStack
- Rakuten Advertising
- FlexOffers
- ClickBank
- Other affiliate networks and direct merchant affiliate programs
Each of these third parties has its own privacy policy governing the information it collects. We encourage you to review their respective privacy policies. We are not responsible for the privacy practices of these third parties.
We may also use the following third-party services:
- Email marketing platforms (for newsletter delivery)
- Content delivery networks (CDNs) for serving static assets
- Hosting providers (Railway, Render, or similar services)
- Domain registrar and DNS services (Porkbun)
- SSL certificate providers (Let's Encrypt)
How We Share Your Information
We do not sell your personal information. We may share your information in the following circumstances:
- Service Providers: We may share your information with third-party service providers who perform services on our behalf, such as hosting, analytics, email delivery, and customer support.
- Affiliate Networks: When you click an affiliate link, the affiliate network receives information about the click, including your IP address and browser information, for the purpose of tracking commissions.
- Legal Requirements: We may disclose your information if required to do so by law, regulation, legal process, or governmental request.
- Business Transfers: In the event of a merger, acquisition, reorganization, bankruptcy, or sale of all or a portion of our assets, your information may be transferred as part of that transaction.
- Protection of Rights: We may disclose your information when we believe in good faith that disclosure is necessary to protect our rights, protect your safety or the safety of others, investigate fraud, or respond to a government request.
- With Your Consent: We may share your information with third parties when you give us your consent to do so.
- Aggregate or De-Identified Data: We may share aggregated or de-identified information that cannot reasonably be used to identify you.
Data Retention
We retain your personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law. Specifically:
- Server log data: retained for up to 90 days, then deleted or anonymized
- Analytics data: retained for up to 26 months
- Email subscriber information: retained until you unsubscribe or request deletion
- Cookie data: retained according to the cookie durations described above
- Contact form submissions: retained for up to 24 months
When your personal information is no longer needed, we will securely delete or anonymize it.
Your Privacy Rights
Depending on your jurisdiction, you may have certain rights regarding your personal information.
Rights for All Users
All users of our Site may:
- Opt out of email marketing communications by clicking the "unsubscribe" link in any marketing email
- Manage cookie preferences through your browser settings
- Contact us with questions or concerns about our privacy practices
Rights Under the General Data Protection Regulation (GDPR) — European Economic Area, United Kingdom, and Switzerland
If you are located in the EEA, UK, or Switzerland, you have the following rights under the GDPR:
- Right of Access: You have the right to request a copy of the personal data we hold about you.
- Right to Rectification: You have the right to request correction of inaccurate personal data.
- Right to Erasure ("Right to be Forgotten"): You have the right to request deletion of your personal data, subject to certain exceptions.
- Right to Restriction of Processing: You have the right to request that we restrict the processing of your personal data in certain circumstances.
- Right to Data Portability: You have the right to receive your personal data in a structured, commonly used, machine-readable format.
- Right to Object: You have the right to object to the processing of your personal data for certain purposes, including direct marketing.
- Right to Withdraw Consent: Where we rely on your consent to process your personal data, you have the right to withdraw that consent at any time.
- Right to Lodge a Complaint: You have the right to lodge a complaint with your local data protection supervisory authority.
Our legal bases for processing personal data under the GDPR include: consent (for marketing communications and non-essential cookies), legitimate interests (for analytics, fraud prevention, and Site improvement), and legal obligation (for compliance with applicable laws).
To exercise any of these rights, please contact us using the information provided in the "Contact Us" section below. We will respond to your request within 30 days.
Rights Under the California Consumer Privacy Act (CCPA) / California Privacy Rights Act (CPRA)
If you are a California resident, you have the following rights under the CCPA/CPRA:
- Right to Know: You have the right to request that we disclose the categories and specific pieces of personal information we have collected about you, the categories of sources from which your personal information was collected, the business or commercial purpose for collecting your personal information, and the categories of third parties with whom we share your personal information.
- Right to Delete: You have the right to request that we delete personal information we have collected from you, subject to certain exceptions.
- Right to Correct: You have the right to request that we correct inaccurate personal information.
- Right to Opt Out of Sale or Sharing: You have the right to opt out of the sale or sharing of your personal information. We do not sell your personal information. If we share your information with third parties for cross-context behavioral advertising purposes, you may opt out by contacting us.
- Right to Non-Discrimination: We will not discriminate against you for exercising your CCPA/CPRA rights.
To submit a request, please contact us at the email address provided below. We will verify your identity before processing your request and will respond within 45 days.
In the preceding 12 months, we have collected the following categories of personal information: identifiers (IP address, email address), internet or other electronic network activity information (browsing history, search history, interactions with the Site), and geolocation data (derived from IP address).
California "Shine the Light" Act (Civil Code Section 1798.83)
California residents who have an established business relationship with us may request information about whether we have disclosed personal information to third parties for their direct marketing purposes. We do not disclose personal information to third parties for their own direct marketing purposes.
Nevada Privacy Rights
Under Nevada law (SB 220), Nevada residents may opt out of the sale of their personally identifiable information. We do not sell your personal information as defined under Nevada law. However, if you are a Nevada resident and wish to submit a verified request, you may contact us using the information below.
Do Not Track Signals
Some web browsers transmit "Do Not Track" (DNT) signals. There is currently no universally accepted standard for how websites should respond to DNT signals. At this time, we do not respond to DNT signals. However, you may opt out of certain tracking as described in the "Cookies and Tracking Technologies" section above.
International Data Transfers
Our Site is hosted on servers located in the United States. If you are accessing the Site from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States. By using the Site, you consent to the transfer of your information to the United States. We take reasonable measures to ensure that your data is treated securely and in accordance with this Privacy Policy regardless of where it is stored.
For EEA/UK users, where required, we rely on Standard Contractual Clauses (SCCs) or other approved transfer mechanisms to ensure adequate protection of your personal data when transferred internationally.
Security Measures
We implement reasonable administrative, technical, and physical security measures to protect your personal information from unauthorized access, use, alteration, and destruction. These measures include:
- SSL/TLS encryption for all data transmitted between your browser and our servers
- Secure hosting infrastructure with access controls
- Regular security assessments and updates
- Limited access to personal information on a need-to-know basis
However, no method of transmission over the internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.
Children's Privacy
Our Site is not directed to children under the age of 16 (or 13 in certain jurisdictions). We do not knowingly collect personal information from children. If we become aware that we have collected personal information from a child without verified parental consent, we will take steps to delete that information promptly. If you believe that we may have collected information from a child, please contact us immediately.
Email Marketing and CAN-SPAM Compliance
If you subscribe to our email newsletter or other marketing communications, we will use your email address to send you content, updates, and promotional materials. We comply with the CAN-SPAM Act (15 U.S.C. Section 7701 et seq.) and all applicable email marketing laws. Specifically:
- We will not use false or misleading header information
- We will not use deceptive subject lines
- We will identify marketing messages as advertisements where required
- We will include our physical mailing address or registered agent address in every marketing email
- We will honor opt-out/unsubscribe requests within 10 business days
- We will not require you to pay a fee or provide information beyond an email address to unsubscribe
You may opt out of marketing emails at any time by clicking the "unsubscribe" link at the bottom of any marketing email or by contacting us directly.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or for other operational or legal reasons. We will post the updated Privacy Policy on this page and update the "Last Updated" date. We encourage you to review this Privacy Policy periodically. Your continued use of the Site after any changes to this Privacy Policy constitutes your acceptance of the changes.
Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:
Proven Guide
Email: privacy@provenguide.com
Website: https://provenguide.com
For GDPR-related inquiries, you may also contact your local data protection authority.